What up landlords and rental gurus! Is your Vacation rental income down or is your market over saturated like so many other? If you can't afford to let the place you manage or own sit empty, like most of us, mid-term might be the way for you. If you are aren't already trying it, it's time to give it a shot and do it better. Pour a cold one and let's break down the top 5 strategies!
FurnishedFinder.com and Zillow: Your Digital Wingmen - Think of FurnishedFinder.com as that friend who knows exactly what you need - a platform brimming with professionals hunting for furnished digs, especially those traveling nurses who love a place that feels like home (minus the commitment). And Zillow? It's like the popular kid in school everyone wants to hang out with - a vast audience at your fingertips, ready to swoon over your rental. These two in particular are set up just to help you find mid-terms so definitely make them a worthwhile stop.
Airbnb and VRBO Discounts: The Art of Seduction - Who can resist a good discount? Offering a better monthly rate on Airbnb and VRBO is like flirting with potential tenants. You most likely already have your place listed on these two but hadn't ever paid much mind or offered a discount for longer stay travelers. It's all about making your place so irresistible that they can't help but swipe right. I know your saying but I would lose out on the big money season to discounted longer term stays, piss off! Well both of these sites let you offer the month long discounts for the calendar dates of your choosing, in non Prime time, so you can keep it hot like Neon Deon.
Social Media and Online Marketplaces: Flaunt It If You’ve Got It - Time to strut your stuff on Facebook Marketplace, Craigslist, LinkedIn, and Instagram. Show off those glossy photos and witty descriptions. You're not just listing a property; you're setting the stage for love at first sight. For real though, everyone is on these sites nowadays, mindlessly scrolllllling. No judgement, me too, but this will make it the most sharable avenue around. Even if a friend from the interwebs doesn't have the need, they may know someone who does so post and smash all the like buttons.
Local Realty Offices: Schmooze Your Way to Success - Don’t just sit there looking pretty - get out and mingle! Letting local real estate offices in on your secret stash of fabulous properties is like having a bunch of Cupids shooting arrows on your behalf. These folks are always looking for ways to help their clients buy or sell which often leads to someone needing temporary housing while shopping or looking for a place to stay inbetween. You most likely already have a cousin, friend of a friend or arch enemy that is a realtor but either way, its worth making some calls and letting the other offices know.
Hospitals and Big Employers: Go Where the Action Is - Hospitals and big businesses are teeming with potential tenants who need a cool place stat. Rubbing elbows with HR departments might just land you a steady stream of renters who are only in the hood for a short while. Many hospitals and other large companies have people they work with on contracts that range anywhere from a month to a year, who are not moving and just need a furnished place. Sounds like a proper diagnosis for your ailing bank account....sorry couldn't help myself.
Bonus Tip: Get Cozy with Insurance Agencies
Yep, here's an easy tip: Chat up insurance agencies. They're often on the hunt for temporary homes for clients in a bind. Call your own or just call any and let them know you have a place if they are in need. It’s like playing hero and getting paid for it – a win-win! Not only do they have the people looking for a temporary place but they will float the bill! Guaranteed money is always a win.
In conclusion, attracting mid-term tenants is part art, part science, and all about being a little bold. Use these strategies to up your rental game and watch as your properties become the hottest tickets in town. Stay cool, keep it fun, and remember, in the world of rentals, a little charm goes a long way!
Catch you on the flip side with more real estate shenanigans at cheerslb.com. Keep those rentals rockin’! 🏡💥